Visit Our 3000 sq.ft. Showroom today
3 Floors to Choose From, 25 Complete Displays

About Us

About Us

Visit Our 3000 sq.ft. Showroom today. 3 Floors to Choose From, 25 Complete Displays

Beco was founded in 1956 by Joe and Sis Balhelka on Liberty Street in Trenton, NJ. Over the course of the next twenty years, Beco continued to grow and expand until it moved to its present showroom in Morrisville, PA, in 1973. 

President, Timothy Pesce

Beco’s current President is Timothy Pesce, grandson, and third generation of the family to helm Beco. As president for over 30 years, Tim was also the one who instituted Beco's carpentry department. He felt that since Beco was offering quality cabinetry; it should also give the homeowner the option of not having to look for a quality installer. In fact he felt then, and still feels today, that the craftsmen we hire are of such a high level that he started the five year warranty on Beco's carpentry work over 30 years ago! No other kitchen and bath design firm can claim that! Tim has been responsible for expanding the showroom which now features more than 25 displays and highlights Beco’s cabinetry as well as products such as DuPont's CORIAN®, Quartz Product by Silestone, Zodiac, CaeserStone, Cambria, granites, marbles, slate and Soapstones.

Chief Financial Officer, Elizabeth Pesce

Elizabeth joined Beco in 1989. Over her years at Beco, she has operated as an expediter before heading the financial department beginning in 2003. She also participates in the Washburn Family Foundation as the Financial Director. She is proud alum of Duke University. Prior to joining the Beco team, she was the Education and Financial Director of the Philadelphia Area Sylvan Learning Centers.

Roz Marshall

Roz has been with Beco for over 8 years, and has been a designer for over 15. She is a graduate of the Art Institute of Philadelphia. She has experience working with all different shapes and sizes of kitchens and bathrooms, and has a particular knack for bringing clients’ dreams to life with her designs. One of her clients in Newtown, PA has come back for Roz's design of three different bathrooms, which is not an usual phenomenon in regard to Roz’s work.

Dean Greatti

Dean has been the expediter at Beco for over 18 years. Prior to working at Beco, he has been working in the kitchen and bath industry since he turned 18.  His knowledge of product is unsurpassed, and he takes pride in passing that care along to customers.

Our Carpentry Team

Kenny was one of the first carpenters hired by Tim back in 1985. Dave joined the department a few years later, followed over the years by Joe and Ed. Not only are they master carpenters with considerable experience prior to joining Beco, they are craftsmen. They take pride in their work and professionalism, often going above and beyond for Beco’s clients. More importantly, our repeat customers know that the carpenter they had for the kitchen will often by available to do their next project, whether it is their master bath, home office, or their home at the Jersey Shore. Beco also welcomed our assistant carpenters Flavio, Kelvin, and Dee over the years as part of the team, who provide additional services for our clients.

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